For this lesson you are going to research The Observer newspaper in pairs. You are going to create a presentation based on the following questions. Credits are awarded for a combination of the quality of written analysis and the clarity and creativity of the presentation. Click on The Observer logo above to find the newspaper website.
1. Media Industry
- Who publishes the newspaper?
- How long has it been running?
- Who owns the newspaper?
2. Media Language
- What stylistic features does The Observer newspaper format have?
- Analyse the front page (deconstruct the conventions using the news glossary to help you label all of the elements). Explain in detail how The Observer uses these conventions to appeal to those readers.
- What is the newspaper's Target Audience and how can you tell?
- How does the layout of the newspaper work to appeal to consumers?
- What features of the front page would you consider the most important and why?
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