Task 2: Look at the WB Games website above and watch the trailer for the Video Game. Consider the audience appeal of the Lego Movie game by answering the questions below:
How is this an example of a cross-media product?
Who is the target audience for this game?
Can you select some of the persuasive language and techniques in the website text?
Can you select some of the persuasive language and techniques in the trailer text?
Task:
Identify the organisation that 'age rates' video games in the UK. (1mark)
Why would a film company release a video game linked to a film? (4marks)
Explain at least two uses and gratifications of video games using Blumler and Katz's theory. Refer to the Lego Movie Video Game to support your answer. (10marks)
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